“LBS is the largest revenue-generating category of all wireless downloadable applications, accounting for 74 percent.”
-Nielsen Mobile 4Q08 LBS Report
The proliferation of GPS phones in the market, combined with other advancements in mobile technologies, such as increased device processing power and storage, high-speed data networks, and rich application software environments, has created the foundation for many innovative data applications. Enterprises and consumers are becoming more knowledgeable and aware of their phone’s features and are using mobile data applications more frequently than ever before to stay connected, obtain information, and increase productivity.
Our consultants have a proven track record in developing winning product and marketing strategies centered around wireless LBS offerings for client across all parts of the LBS ecosystem. Our consultants have expertise in the areas of new product and market development, partnership formation, engineering and implementation, product marketing, and distribution. Contact us if you are interested in learning more.
Location adds context and relevance so information can be filtered, and meaningful information can be provided to the end user to answer questions such as:
